Mohamed Yasir Mohamed Maideen

Business Intelligence Analyst

Ashley Furniture Industries LLC•  November 2021 - April 2022

Responsibilities: • Build a solid understanding of the relationships between the behavior of our customers and our growth drivers through data analysis and modeling. • Integrate statistical analytics with data warehouses, querying via database languages such as SQL, coding in Python, R. • Incorporate Machine Learning models to perform analysis and predictions on large datasets. • Synthesize and analyze large data sets & solve problems when presented with imperfect data. • Utilize SQL and Power BI to develop automated dashboards and reports to facilitate company-wide awareness and understanding of key business metrics and user experience. • Gather Data from various sources like Azure, SQL Database service, and Data lakes for analysis and reporting. • Act as a counterpart to the broader Connected Wholesale Analytics team - and provide calculated perspective, whenever needed to drive strategic decisions and enable access to data sets that support the vision of becoming a data-driven company. Present insights and answer questions of stakeholders across different seniority levels. Accomplishments: • Built an automated dashboard that identifies the customers who didn’t order in the recent past and gives marketing people insights, which led to a 30,000+ increase in the average weekly order quantity. • Automated workflows and report deliveries to the stakeholders using power automate and APIs based on the different needs and conditions. • Created a pipeline for ML model and python to understand and classify a large influx of product keywords data from kiosks at the customer locations and performed statistical analysis on 500,000+ rows of data to correlate product search count and net sales. • Designed complex visuals by manipulating data using calculated metrics and columns in Power BI. Incorporated time intelligence to showcase the sales, order, and business summary for different periods.

Graduate Student Researcher

University of toledo•  August 2020 - May 2021

● Reviewed 50+ research articles to identify the state-of-the-art technologies and algorithms available to capture brain images and to decrypt neural dynamics. ● Created theories and ideas to use data generated by neurons during neuroplasticity to develop advanced neural prostheses. ● Collaborated with professors to brainstorm the feasibility of the study and to draft the professional research article.

Marketing Data Analyst

The Hospitality Network•  April 2019 - May 2019

● Synthesized and analyzed data from LinkedIn, Facebook, and Twitter to provide 10,000+ prospective client Information for lead generation. ● Adapted data validation methodologies to ensure the quality of client data, contributed a 10% increase in the campaign efficiency. ● Presented data visualizations & reports to communicate actionable insights and recommendations to senior managers. ● Formulated different strategies to cultivate brand presence on digital platforms and to maintain a consistent relationship with existing clients.

University of Toledo

Computer Information Systems, MBA•  July 2018 - December 2020

• Information Systems: Business Intelligence, Data Management, Information Security, Independent Research. • International Business: International Financial Management, Market Analysis, Marketing Strategies. • Capstone Project: Performed an extensive internal and external analysis for a unique startup company to position its brand and devised strategies to draw attention from the targeted customers.

Anna University

Electronics and Communication Engineering, BE•  August 2014 - April 2018

Computer Networks, Semiconductor Devices, High level, and Assembly Language.