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Work Experience
Customer Data Platform Manager
Nestlé Business Services•  December 2023 - Present•  Braga, Portugal
Leading a team of 13 people divided into three coordination areas, Privacy and Consent, Campaign and Audience and Developers, responsible for the Customer Data Platform in Nestlé.
Data & Analytics Lead
iFood•  November 2021 - November 2023•  São Paulo, Brazil
Led the Customer Lifecycle Data team, delivering marketing insights and designing A/B tests to optimize growth strategies.
Data Analytics Coordinator
Suzano S.A.•  August 2020 - September 2021•  São Paulo, Brazil
Established the Data Analytics area for Suzano's Paper Unit, providing insights to sales teams.
Senior Data Science Analyst
Itaú Unibanco S.A.•  October 2012 - August 2020•  São Paulo, Brazil
Evolved and acquired knowledge in the areas of operational risks, credit risks, innovation and data monetization.
Education
Porto Business School
Executive MBA•  January 2023 - Present
FIA Business School
MBA, Analytics in Big Data•  January 2021 - December 2022
Insper
Graduated Degree, Business and People Management•  January 2015 - December 2016
USP
Bachelor’s Degree, Information Systems•  January 2010 - December 2014