Rishabh Jain

Software Engineer

LTIMindtree Limited•  July 2022 - Present•  Noida

Conduct regular audits and testing to ensure the accuracy and reliability of data collected through GA and GTM implementations. Present the conclusive data from the monthly audit using Google Looker Studio in a visual format. Identify and resolve issues related to tracking implementation, data discrepancies, or technical errors affecting GA and GTM functionality. Suggested various strategies for implementing GA and GTM based on business goals and requirements. Create, manage, and deploy tags using Google Tag Manager to track website events, conversions, and user interactions. Deployed Google Consent Mode across over 100 websites utilizing Google Tag Manager in conjunction with OneTrust. Established fundamental tagging protocols across different websites and implemented custom events to trigger specific actions. Connected GA4 properties to BigQuery and established rollup properties according to different countries.