Philip Swift

Marketing Specialist

Reynolds and Reynolds•  April 2014 - Present

•Developed and maintained monthly reporting database and tools to monitor client needs and marketing effectiveness •Designed and maintained daily launch tracking spreadsheet which increase the productivity of Account Managers by 10% •Analyzed HTML and system processes to promptly identify and resolved internal system issues resulting in improved customer service and higher viewer engagements •Authored, designed, tested, and implemented the first responsive eNewsletters from NakedLime with 80% success rate with a launch rate of 90 new accounts a month