Bhanu Prakash

Software Engineer

[24]7•  July 2022 - Present

Spearheaded projects in the AdTech domain at 247.ai, focusing on precision ad targeting through advanced personalization techniques • Demonstrated proficiency in various ad serving technologies, including banner ads, video ads, conversation ads, and on-domain ads, ensuring diverse and effective advertising solutions. • Led the migration initiative from AWS Apache Hadoop to GCP Dataproc at 247.ai, optimizing processes for enhanced report availability and seamlessly addressing challenges during the transition. • Worked on critical bugs, significantly improving performance and optimizing memory usage in the cloud environment, contributing to the overall efficiency of operations. • Played a key role in the comprehensive migration of the entire codebase from AWS to GCP at 247.ai, ensuring a smooth and successful transition to a new cloud infrastructure