Parinay Rikhy

Data Analyst

Connecticut Small Business Development Center•  May 2022 - August 2022

• Utilized SQL to extract, analyze, and conduct market research for 6 startups in diverse industries (construction, textile, healthcare, food). Provided insights through interactive Tableau dashboards, product roadmaps, and competitor analyses. • For a Healthcare startup, leveraged advanced Excel (pivot tables, VLOOKUP, SUMIFS) to analyze customer data, identifying trends that helped improve marketing campaigns with 17% higher customer engagement and conversion rates. • Boosted the conversion rate of a sustainable food startup by 11% by analyzing Shopify data using Google Analytics & designing funnels using Funnel.io. Helped enhance the UI (checkout, navigation) for improved customer experience. • Using SQL querying techniques (subqueries, window functions) analyzed the data for a construction startup's 'Tiny Homes' product. Optimized the pricing strategy using discounted cash flow method, resulting in a 3% increase in customer acquisition. • Conducted A/B testing for a textile startup’s products, gaining consumer insights, and achieving a 4% sales revenue increase by identifying favorable products & avoiding unfavorable ones.

University of Connecticut at Stamford

Business Analytics and Project Management, MS•  January 2022 - May 2023

Major: Data Science Coursework- Data Science: • Statistics in Business Analvtics • Data Management & Business Process Modeling • Predictive Modelling • Business Decision Modelling • Data Mining & Business Intelligence • Big Data Analytics with Cloud Computing • Data Science using Python • Deep Learning (Machine Learning) Project Management: • Introduction to Project Management • Project Risk Management & Agile Methodologies • Project Leadership & Communication • Technical Communications in Business Analytics & Project Management