Naufal Azmi

Campaign Data Operation - CLM

Smartfren Telecom•  April 2023 - April 2024•  Jakarta

- Leveraged big data analysis (Oracle, PostgreSQL) and MCCM platform to segment audiences, optimize campaign performance, and drive ARPU subscriber growth. Increased campaign effectiveness by 65% - Implemented process innovations within MCCM to improve campaign execution and user experience. Reduced campaign turnaround time by 35%. - Generated insightful reports and actively monitored critical campaign metrics to identify trends and inform data-driven campaign strategies. Established automated alerts for anomaly detection, preventing potential campaign issues. - Designed and implemented a comprehensive monitoring system for the campaign platform. Proactively identified and resolved operational issues, ensuring adherence to SLAs. Partnered with IT Operations to troubleshoot and resolve technical challenges. - Facilitated cross-functional collaboration with campaign stakeholders, effectively escalating and communicating issues. Maintained clear and consistent communication throughout the campaign lifecycle.

Technical Consultant

Global Innovation Technologhy•  October 2020 - April 2023•  Jakarta

- Improved efficiency by Developed & implemented WhatsApp Chatbot at PT. Star Parts Motor, automating order processing & increasing speed by 45% - Enhanced security & access control by Integrated 11 Target Systems into Oracle Identity Management at PT. XL Axiata Tbk, automating user provisioning & managing access for 1000++ users - Boosted data visibility by Integrated data & configured Splunk Dashboards across 3 companies, improving monitoring & decision-making. - Optimized system performance by Managed Splunk upgrades & migrations, ensuring system stability & uptime. - Strengthened access security by Integrated BMC services & established Policy Administration in IBM Security Identity Management, bolstering compliance.