Muhammad Adan Khan

CEO

Frenzy Aviary (Exotic Parrot Farm)•  October 2017 - Present•  Karachi

Supervised a team of 3 employees, streamlining task assignment and work scheduling, leading to a 20% increase in operational efficiency. Spearheaded transition to automated brooders and temperature controls reducing costs by 15%. Expanded sales through effective online marketing on OLX and Facebook, alongside direct engagements with resellers, boosting overall sales volume by 30%.

Marketing Intern

Martin Dow Marker Ltd•  June 2024 - August 2024•  Karachi

Designed a comprehensive report on increasing Evion’s visibility at top 5 pharmacies in Karachi. Identified and selected 10 social media influencers for Evion’s menstrual pain relief marketing campaign, based on comprehensive influencer analysis and audience engagement metrics. Formulated a comprehensive marketing plan also using unorthodox techniques (Guerilla Marketing) increasing brands visibility and recall. Participated in on field visits to pharmacies and optimized product placement strategies. Elevated social media content by directly engaging with marketing agencies leading to an increment of 3600 followers across 3 social media platforms.

Sales & Marketing Intern

Sana Safinaz•  May 2023 - July 2023•  Karachi

Participated in mystery shopping visits to stores across Karachi, understanding consumer movement pattern and store layout optimization. Participated in formulation of various marketing plans for Winter Collection 2023 (Muzlin, Mahay & Pret). Developed a report on CSR measures that can be taken to improve brand image.

Sales Manager

Hilite Technologies•  February 2020 - May 2022•  Karachi

Directed over the counter sales operations enhancing customer interaction, gaining insights and suggesting solutions resulting in 15% sale increment. Represented Hilite at 3 national exhibitions increasing brand recognition and customer base by securing 5 contracts. Streamlined inventory management by engaging with supplier companies (Hikvision & Dahua Tech).