JANANII PACKIRISAMY

Data Analyst

Tata Consultancy Services Ltd•  October 2016 - December 2020

Collaboratively lead tag management process and team that answers business questions by tagging digital/traffic information in Adobe Analytics Establish and publish Excel/Site catalyst and tableau visualisations and dashboards, that analyse, interpret and report critical business data Automated reports using SAS and VBA that reduces production time of reports from two days to mere few hours Constructed SAS code, Excel macros, Pivot table and functions that merges files to produce comprehensive reports Showcased demographic details and digital usage of business Conducted cross training sessions on Adobe Analytics within USAA