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Work Experience
Director of Marketing & Digital Media
Stock & Associates Consulting Engineers, Inc. •  October 2017 - Present
Results-oriented Director of Marketing & Digital Media with a strong focus on enhancing user experience and optimizing user interface. Demonstrated expertise in strategic marketing, brand development, and digital media management. Skilled in driving revenue growth and customer engagement through innovative UX/UI strategies. A collaborative leader with a track record of building and leading high-performing teams. Develop and execute comprehensive marketing strategies, emphasizing user experience and user interface optimization. Conduct thorough market research and user analysis to identify customer needs and preferences, ensuring effective user-centric design decisions. Collaborate with executives to align marketing objectives with business goals and drive brand consistency across physical and digital platforms. Monitor digital analytics and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement. Designer and maintainer of the firm’s website via WordPress. Site Design included an improved user interface with emphasis on SEO best practices resulting in a 20% increase in user engagement and a 10% boost in conversion rates.
Head of UX/UI
Raging Bull Games•  December 2022 - September 2023
Head of UX/UI Design Team with a proven track record of leading successful design initiatives and managing talented teams. Adept at overseeing recruitment processes, creating compelling wireframes, mockups, and prototypes, conducting user testing, and implementing design systems. Strong collaboration skills enable seamless coordination with cross-functional teams to deliver exceptional user experiences while adhering to development constraints. Oversee and ensure effective recruitment and acquisition of top-tier talent. Develop wireframes, mockups, and prototypes for captivating in-game interfaces using industry-leading software, including Adobe XD, Figma, and Illustrator. Conduct comprehensive user testing to guarantee user-friendly designs that surpass industry standards. Establish and implement a robust Design System, fostering cohesion across all conceptual designs allowing overall accelerated development of in-game systems. Collaborate closely with the Game Development team to align designs with technical capabilities and project timelines.
UX/UI Designer | Wordpress Developer
Golden Services Group•  December 2022 - April 2023
Development and maintenance of WordPress websites, ensuring high-quality and responsive design. Conduct user research and testing to inform website design decisions and ensure user-friendly interfaces. Collaborate with cross-functional teams to design and develop website features and functionality, resulting in improved user engagement and conversion rates. Manage and maintain content on multiple websites, ensuring timely and accurate updates and changes. Optimize websites for speed and performance, resulting in improved search engine rankings and user experience.
Education
Maryville University of St. Louis
Computer Science, MS•  August 2023 - Present
Masters of Science, Software Development
Maryville University of St. Louis
Fine Arts, BFA•  August 2019 - May 2023
Bachelors of Fine Arts - Digital Media
Saint Charles Community College
Computer Science, AS•  January 2015 - May 2017
Associates of Computer Science, Web Design & Multimedia
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