Farid Rezaei

Associate Product Manager

Snapp•  June 2020 - June 2021

Snapp is the biggest ride-hailing platform in Iran. In Snapp, I was an Associate Product Manager of Search and Address Experience. Continuously measure MRR and MAP to improve our search results by definition of potential features and AB tests Data Visualization using Kibana (ELK stack) and Superset (SQL) Improved MRR (Mean Reciprocal Rank) by more than 7% using constant AB test upon data-driven user-stories Worked closely with the UX design team to improve the UX and CX and reduced search session duration by 2.5%.

Product Manager

Takhfifan•  September 2019 - May 2020

I am the Product Manager of Coupons and Cashback in Takhfifan. My responsibilities are: - Designing the Product Roadmap according to Takhfifan's strategy - Finding and setting proper KPI to make sure that the Products are in defined Road-map - Creating and refining backlog with an analysis of the product's state and according to the roadmap - Design processes which help users to get to their goals more easily - Sprint planning with the creation of decision table and other methods in decision making - Attending daily sprint session - Creating continuous reports to monitor the product's health and check if it is following the roadmap - Meeting with Key Strategic Partners to find the best solution for co-operation Key Results: - Launched a new optimized version of the product (This new product increased income by 30%) - Optimized conversion on each step (Last step conversion increased by 25%) - Organized teams associated with the product to deliver more results