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Education
Hult International Business School
Business Analytics, MS• August 2020 - Present
A career in STEM and learn to translate data statistics and analysis into impactful business decisions in the age of big data with Hult’s one-year Masters in Business Analytics. Study Topics: Data Analytics, Data Strategy, Data Science: Python, Advanced Data Analytics, Data Visualization, Data Science: R, Text Analytics, Data Management & SQL, Data Optimization, Machine Learning.
Hult International Business School
International Marketing, MS• September 2019 - July 2020
Study Topics: - Marketing Analytics & Insights (Google Analytics, Moz, Neil Patel, Tableau) - Customer Journey (CX) - Marketing Strategy & Execution (Market Entry Plan) - Social Marketing (Social branding to take action for a better world) - Digital Media & Communications (SEM, SEO, Content, Influencer, Social Media Campaigns) - Sales & Developments (Strategy, management, organizational structure, tactics) - Brand Management (Brand Identity, Voice, Exploratory, Inventory, Image, Associations) - New Innovation & Product Development (development of product solution with AI) Future Challenge & Mindset: The capstone that delves deep into the techniques and technology being used to innovate business for the future with Artificial Intelligence and the Internet of Things. Electives: Neuromarketing, Presenting & Persuading with Data, Paid Advertising (Google Ads)
Hogeschool Rotterdam
Business Administration, B.A.a.s• September 2015 - July 2019
Major: International Business & Management Minor: Digital Marketing (Grade: 9.2/10) Minor: International Finance & Accounting (Grade: 7.2/10) Thesis: In collaboration with the Research Center Business Innovation: “Could reality technologies (VR/AR) enhance the pre-purchase brand experience that contributes to the brand preference among millennials of the big players in the financial service industry in the Netherlands?” (Grade: 8.8/10) Study Topics: Marketing, Finance, Economics, International Business, Research, Human Resources, Business Communication, Management, Social Behaviour, Sustainability, Risk Management, Logistics Electives: Fablab Making: Experimenting with digital machines (3d Printing), Financial Calculations with Excel, Social Media: Chances for Small Business and Small Marketing Budgets, eMarketing, Innovation Concepts Extracurricular Activities: Class representative (1st/3rd Year), Organizing Business Innovation Panel, Social Cohort Activities.
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